Should food products be labeled with traffic light symbols to make health-related information on ingredients easier to understand? This question has remained a subject of debate. Now researchers have reached the conclusion that the traffic light label is more effective in helping consumers resist high-calorie foods than a purely information-based label. Scientists observed study participants in the brain scanner as they made purchase decisions.
http://feeds.sciencedaily.com/~r/sciencedaily/~3/YoUE8Hye7Ik/150309082810.htm
Traffic light food labels strengthen self-control
9 marzo 2015
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