Brand-specific television alcohol ads a significant predictor of brand consumption among underage youth

29 julio 2014

Underage drinkers are three times more likely to drink alcohol brands that advertise on television programs they watch compared to other alcohol brands, providing new and compelling evidence of a strong association between alcohol advertising and youth drinking behavior.
http://feeds.sciencedaily.com/~r/sciencedaily/~3/it5lc9pc718/140729141939.htm

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